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大事如何完成:决定每个项目命运的令人惊讶的因素,从家庭装修到太空探索等等 How Big Things Get Done: The Surprising Factors That Determine the Fate of Every Project, from Home Renovations to Space Exploration and Everyt 英文原版 Bent Flyvbjerg Dan Gardner



基本信息

Format Hardback | 256 pages

Dimensions 139 x 210 x 30.48mm | 408.23g

Publication date 07 Feb 2023

Publisher Crown Publishing Group, Division of Random House Inc

Imprint Currency

Publication City/Country United Kingdom

Language English

Illustrations note DIAGRAMS

ISBN10 0593239512

ISBN13 9780593239513



书籍信息仅供参考,具体以实物为准




书籍简介

成功规划和交付任何规模的项目的秘诀--从家庭装修到太空探索--由知名的巨型项目专家讲述


没有什么比一个伟大的愿景成为现实更鼓舞人心的了。想想帝大厦是如何在21个月内从一张草图变成纽约天际线上的明珠的,或者苹果公司的iPod是如何在11个月内从一个只有一名员工的项目变成全球产品发布的。


这些都是精彩的故事。但大多数时候,大愿景会变成噩梦。还记得波士顿的 "大挖掘 "吗?世界上几乎每一个大规模城市的后院都经历这样一个惨败。事实上,不少于92%的大型项目都超出了预算或进度,或者两者都超出了。加利福尼亚州的高铁项目成本从330亿美元飙升至1000亿美元--而且甚至没有达到承诺的目标。更小的努力,无论是创办一个小企业,组织一次会议,还是按时完成一个工作项目,也经常失败。为什么?


牛津大学教授本特-弗莱维格(Bent Flyvbjerg)被称为 "知名的大型项目专家",他毕生致力于了解区分成功与失败的原因。在《大事如何完成》一书中,他指出了导致大小项目失败的判断和决策错误,以及基于研究的原则,这些原则将使你的项目取得成功。比如说。


- 掌握你的胜算。如果你不了解,就赢不了。

- 计划慢,行动快。迅速采取行动感觉以为正确的。但其实是错误的。

- 从右到左思考。从你的目标开始,然后确定达到目标的步骤。

- 找到你的乐高积木。大事应该从小事做起。

- 成为一个团队的制造者。没有 "我们",你就不会成功。

- 掌握未知事物。大多数人认为他们做不到,所以他们失败了。Flyvbjerg展示了你如何做到。

- 知道风险其实是你自己。


从悉尼歌剧院的建造,到新的皮克斯大片的制作,再到布鲁克林的家庭装修出了问题,《大事成就》充满了生动的例子,揭示了如何按时、按预算完成任何雄心勃勃的项目。

The secrets to successfully planning and delivering projects on any scale--from home renovation to space exploration--by the world's leading expert on megaprojects


Nothing is more inspiring than a big vision that becomes a triumphant, new reality. Think of how the Empire State Building went from a sketch to the jewel of New York's skyline in twenty-one months, or how Apple's iPod went from a project with a single employee to a product launch in eleven months.


These are wonderful stories. But most of the time big visions turn into nightmares. Remember Boston's "Big Dig"? Almost every sizeable city in the world has such a fiasco in its backyard. In fact, no less than 92% of megaprojects come in over budget or over schedule, or both. The cost of California's high-speed rail project soared from $33 billion to $100 billon--and won't even go where promised. More modest endeavors, whether launching a small business, organizing a conference, or just finishing a work project on time, also commonly fail. Why?


Understanding what distinguishes the triumphs from the failures has been the life's work of Oxford professor Bent Flyvbjerg, dubbed "the world's leading megaproject expert." In How Big Things Get Done, he identifies the errors in judgment and decision-making that lead projects, both big and small, to fail, and the research-based principles that will make you succeed with yours. For example:


- Understand your odds. If you don't know them, you won't win.

- Plan slow, act fast. Getting to the action quick feels right. But it's wrong.

- Think right to left. Start with your goal, then identify the steps to get there.

- Find your Lego. Big is best built from small.

- Be a team maker. You won't succeed without an "us."

- Master the unknown unknowns. Most think they can't, so they fail. Flyvbjerg shows how you can.

- Know that your biggest risk is you.


Full of vivid examples ranging from the building of the Sydney Opera House, to the making of the latest Pixar blockbusters, to a home renovation in Brooklyn gone awry, How Big Things Get Done reveals how to get any ambitious project done--on time and on budget.


作者简介

Bent Flyvbjerg是牛津大学的首位BT教授和哥本哈根IT大学的VKR教授,是一位经济学家,据全球会计网络KPMG称,他是 "知名的巨型项目专家"。他曾为一百多个造价在10亿美元以上的项目提供咨询,并被丹麦女王授予骑士称号。


丹-加德纳是一名记者,也是《纽约时报》畅销书《风险》、《未来巴布》的作者,以及《超级预测》(与菲利普-E-泰特洛克合作)的作者。

Bent Flyvbjerg is the first BT Professor at Oxford University and the VKR Professor at the IT University of Copenhagen, an economist, and "the world's leading megaproject expert," according to global accounting network KPMG. He has consulted on over one hundred projects costing $1 billion or more and has been knighted by the Queen of Denmark.


Dan Gardner is a journalist and the New York Times bestselling author of Risk, Future Babble, and co-author of Superforecasting (with Philip E. Tetlock).



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