这是中国第二代企业家的故事。这一代企业家是改革开放的产物，被称为“92派”企业家。他们是从国家体制内走出来的*批白手起家的商业群体，是中国商道从计划经济到市场经济转化的重要代表，是反映中国改革进程的一个重要群体。这本书英文版的出版，可以更好的让国外读者了解中国的改革开放。
【内容简介】
本书主要讲述的是“92派”企业家的故事，他们在1992年前后还相对弱小，但智商高、情商高、有胆识，他们成长的速度在其后二十年被证明是*快的。92派企业家是反映中国改革进程的一个重要群体。他们是先在体制内成长，再转向体制外的，他们既了解体制内的经济运行，又懂得体制外的种种酸甜苦辣。他们善于借鉴发达国家的成熟经验，把它们引入中国市场的空白领域，成为某个行业的开拓者或佼佼者。“92派”的人生经历、创业故事和思想观念会给关心中国经济改革与企业成长的人们带来深刻的启发。
【作者简介】
陈海：笔名陈晓守。现任博鳌观察执行总经理，亚布力中国企业家论坛特约研究员，偏好商业写作。曾任职《中国新闻周刊》副主编、《南方人物周刊》主笔、《南方周末》记者，系中山大学传播与设计学院（新闻系）特聘讲师。从事媒体工作期间，长期致力于时政新闻及调查类报道的实践与探索，有作品《九二派》、《真相的力量》等。
【目录】
CONTENTS
PREFACE FOR ENGLISH VERSION …………………………………… 01
FOREWORD Li Yining…………………………………………………… 03
THE HISTORICAL IMPORTANCE OF THE ’92 ENTREPRENEURS
Fu Xiaoyong …………………………………………………………… 06
CHAPTER I PERSONS WITH AMBIGUOUS SOCIAL STATUS … 001
1. A learning trip abroad ……………………………………………………004
2. Crossing the river by feeling the stones …………………………………008
3. From Longzhong to Beijing ………………………………………………011
4. Resigning from government posts ………………………………………015
5. The border of the government system …………………………………019
6. The genes……………………………………………………………………025
I CHINESE ENTREPRENEURS: IDEALS AND ENTREPRENEURSHIP
7. Which path to follow ………………………………………………………031
8. Being the first to imitate …………………………………………………037
9. Social connections …………………………………………………………046
10. Persons with ambiguous social status …………………………………051
11. Water testers ………………………………………………………………057
12. Equity………………………………………………………………………061
13. Ambitions …………………………………………………………………067
14. Aspirations ………………………………………………………………073
CHAPTER II LEAVING THE GOVERNMENT SYSTEM ………… 079
1. Being considered to have gone into business …………………………083
II
CONTENTS
2. Leaving the government system …………………………………………101
3. “The space is too small” …………………………………………………114
4. A mediocre life with a known destiny …………………………………131
5. Doing business is better than serving as officials ………………………145
CHAPTER III INDUSTRIES …………………………………………… 179
1. The ups and downs in the futures industry ……………………………183
2. Three models for the real estate industry ………………………………193
III
CHINESE ENTREPRENEURS: IDEALS AND ENTREPRENEURSHIP
3. An insurance tale: Taikang and Huatai …………………………………218
4. Wang Zhongjun’s entertainment empire ………………………………241
5. The making of an industry leader ………………………………………255
CHAPTER IV BETWEEN GOVERNMENT AND BUSINESS …………289
1. The grey area ………………………………………………………………293
2. The corporation and the officialdom ……………………………………302
3. Rules and order ……………………………………………………………315
IV
CONTENTS
4. Modern corporate governance…………………………………………327
5. Mirroring: Losers …………………………………………………………357
CHAPTER V THE CULTURAL TOTEM OF THE SCHOLAR
OFFICIALS …………………………………………………………… 365
1. The social role of entrepreneurs …………………………………………368
2. The difficulties and way out for reform …………………………………388
3. Power and democracy ……………………………………………………395
4. Hidden worries ……………………………………………………………398
What are the main problems in the development of enterprise?
EPILOGUE NOURISH CHINA Cen Ke …………………………… 403
AFTERWORD Chen Hai ………………………………………………… 420
BIBLIOGRAPHY…………………………………………………………… 422
【书摘与插画】
FOREWORD
Deng Xiaoping gave talks in southern areas of China on reform and opening up in 1992. This event was widely believed to have changed the course of history in China today. Reforms to make China a market economy would have been delayed for years were it not for his southern visit.
Fortunately, these talks helped China formally start working toward a market economy. Over the past two decades, China has created an economic miracle,raising the standard of living to an unprecedented level of stability and prosperity.
This section of history has caused a stir in my heart. I learned about his talks in late January 1992. The gist of the talks made its way in some way to the meetings of Chinese top economists on January 27 and 30, 1992. We were unspeakably excited as if the spring was approaching for reform. The Chinese New Year fell on February 4, 1992. A couple of days before, I had been invited on the phone by the Communist Party of China (CPC) committees of Guangdong Province and the city of Shenzhen to make academic speeches in Guizhou, Zhuhai, and Shenzhen. I accepted the invitation readily. I left Beijing for Guangdong on February 8. I first traveled to Zhuhai before moving on Guangzhou and then Shenzhen. In the short span of 12 days, I delivered four speeches, one in Zhuhai, two in Guangzhou for the CPC committees of Guangdong and Guangzhou respectively, and one in Shenzhen. In addition, I also attended two meetings mainly of entrepreneurs in Foshan and Zhongshan. At these meetings I focused on how to promote economic reforms, work toward a market economy, and introduce the shareholding
system in state-owned, collectively owned, and private enterprises.
